Be Curly Advanced - Curl Perfecting Primer

Silicone-free curl primer creates the perfect foundation for styling by detangling and smoothing curls and coils. Seals the hair cuticle to reduce frizz in high humidity for 24 hours

The last step of your wash day routine and the first in your styling. This priming leave-in for curly hair protects from the drying effects of the sun, instantly reduces frizz by 87%^*, and detangles to reduce breakage from combing. It fortifies and smooths curls and coils, creating the perfect foundation and allowing flexibility for the styling products that come next.

Since curls and coils are naturally more fragile, our game-changing styling gel also replenishes strength with a peptide derived from plant proteins.

Created with our expert team of texture stylists.

Suitable for:

• Wave, curl and coil types: 2A — 4C
• All hair types: fine, medium and thick

Aroma:
Refreshing citrus Pure-Fume aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences

• 97% naturally derived^**
• Silicone-free
• Sulfate-free
• Vegan
• Leaping Bunny Approved
• Kokum seed butter deeply nourishes, conditions and provides slip

How to Use

Lightly mist clean, damp hair. Do not rinse. Style as usual.

REGIMEN
Tight curls and coils:
•On wash days, use be curly advanced™ shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel
•Co-wash curls and coils between wash days to gently cleanse without stripping

Wavy and loosely curly hair:
•On wash days, use be curly advanced™ shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream
•Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs