Be Curly Advanced - Intensive Curl Perfecting Masque

Intensive treatment masque conditions, smooths and adds shine to curls, coils and waves. Protects from frizz in high humidity while creating definition.

Give your wash day routine a strong foundation. Curls and coils are naturally more fragile, which is why our game-changing hair masque for curly hair, coily hair and wavy hair replenishes strength with a peptide derived from plant proteins.

This intensive silicone-free treatment masque conditions and increases smoothness of curls and coils by 85%¹. The formula also protects from frizz and leaves hair looking more defined and 2X shinier².

Created with our expert team of texture stylists.

Suitable for:

• Wave, curl and coil types: 2A – 4C
• All hair types: fine, medium and thick

Aroma:
- Refreshing citrus Pure-Fume aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences

• 97% naturally derived3
• Silicone-free
• Sulfate-free
• Vegan
• Leaping Bunny Approved
• Kokum seed butter deeply nourishes, conditions and provides slip

How to Use

After shampooing, smooth through damp hair. Leave on 2 – 5 minutes. Rinse thoroughly.

REGIMEN
Tight curls and coils:
•On wash days, use be curly advanced™ shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel
•Co-wash curls and coils between wash days to gently cleanse without stripping

Wavy and loosely curly hair:
•On wash days, use be curly advanced™ shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream
•Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs